1. Introduction

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Welcome to Howdy Sales, LLC (“Howdy Sales,” “we,” “our,” or “us”). This Privacy Policy explains how we collect, use, share, and protect personal data. It applies to:

• Visitors to our website at www.howdysales.io

• Users of our services (clients and their authorized team members)

• Individuals whose professional information we process as part of our signal stacking, intent tracking, and network mapping services

 

We process data in compliance with applicable privacy laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other regional requirements.

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2. Personal Data We Collect

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2.1 Website Visitors

When you visit our site, we may collect:

• IP address and general location

• Browser and device details

• Pages viewed and referring URLs

• Contact details you provide via forms or chat

• Cookies and tracking data (see Section 6)

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2.2 Clients and Platform Users

When you use our services, we may collect:

• Name, email, role, and company details

• Billing and payment information

• Integration metadata from connected platforms (e.g., CRM records, Slack workspace details, LinkedIn connections via The Swarm)

• Configuration settings for custom signals

 

2.3 Third-Party & Public Sources

For our lead generation and signal stacking services, we may also collect professional contact and company data from:

• Public websites and business directories

• Licensed data providers such as Vector.co, Clay, and The Swarm

• Public social media profiles

• Government and industry databases

 

We do not collect sensitive personal information (e.g., financial account numbers, health data) unless expressly required and consented to.

 

3. How We Use Personal Data

We use the information we collect to:

• Identify high-intent buyers using off-site and on-site intent signals

• Map professional networks to identify potential warm introductions

• Enrich CRM records and deduplicate data

• Deliver account insights and lead recommendations

• Communicate with you about service updates, billing, and support

• Improve our products and services

• Comply with legal requirements

 

4. Lawful Basis for Processing (GDPR)

Where GDPR applies, our legal bases for processing include:

• Legitimate interests (e.g., B2B prospecting, service delivery)

• Performance of a contract (e.g., fulfilling our agreement with clients)

• Consent (e.g., where required for cookies or certain marketing)

• Compliance with legal obligations

 

5. How We Share Personal Data

We do not sell your personal information. We may share data with:

• Clients who receive professional contact details and related insights

• Service providers who help deliver our services (e.g., hosting, analytics, payment processing)

• Integration partners (e.g., Vector.co, Clay, Slack) under confidentiality terms

• Legal authorities where required by law or valid legal request

 

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Analyze site traffic and improve performance

• Support personalization and lead intelligence

• Help us recognize returning visitors

 

You can control cookie settings through your browser. Disabling cookies may affect certain features.

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7. Data Security

We apply organizational and technical safeguards to protect your data, including:

• Role-based access controls

• MFA where supported

• Encryption in transit and at rest

• Vendor risk assessments for third-party tools

 

8. Data Retention

We keep personal data only as long as needed to provide our services, comply with legal obligations, or resolve disputes. Data may be anonymized for analytical use.

 

9. Your Privacy Rights

Depending on your jurisdiction, you may have rights to:

• Access, correct, or delete your personal data

• Request data portability

• Opt out of certain processing

• Object to processing based on legitimate interest

 

To exercise your rights, email privacy@howdysales.io.

 

10. International Data Transfers

We may process and store data in the United States and other jurisdictions. Where required, we use appropriate safeguards such as Standard Contractual Clauses.

 

11. Changes to This Policy

We may update this policy from time to time. The “Last Updated” date at the top will reflect changes, and continued use of our services means you accept the updated terms.

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12. Contact Information

Howdy Sales, LLC
Email: admin@howdysales.io
Website: www.howdysales.io